Tell Walmart to stop the greenwash and drop 'Love, Earth' jewelry.
By Alan Septoff
January 21, 2011
We put out an action alert today, urging people to tell Walmart that its 'Love, Earth' is jewelry greenwash.
Join EARTHWORKS, Great Basin Resource Watch, and the Western Shoshone Defense Project in calling upon Walmart to suspend its 'Love, Earth' brand of jewelry.
We've taken these steps only after a good piece of investigative journalism confirmed fears that EARTHWORKS and others have had for years: without independent oversight -- ala FSC-certified wood -- a company's claim of responsibility simply can't be trusted. Or to phrase it more gently (and famously): "trust but verify".
So, please write a letter to Walmart CEO Mike Duke, and let him know that 'Love, Earth" jewelry is loving of neither the earth nor its workers.